How American Eagle Outfitters Used Oracle HCM to Achieve Business Success

Business Efficiency Driven by BI Tools

American Eagle Outfitters (AEO), a global e-commerce site offering superior, on-trend clothing, accessories, and personal care products, has continued to experience consistent growth. According to a press release article published on their website, in the second quarter of 2018, the company’s gross profit increased by 20% to around $353 million from $294 million accrued during the previous year. This growth could be attributed to their continuous investment in technology, particularly Oracle HCM cloud.

Here’s how Oracle HCM has helped AEO achieve business success:

Improved functionality and flexibility through Oracle HCM cloud

Cloud-based human capital management (HCM) has revolutionized AEO’s workspaces for both the employer and employees. For instance, neither the employees nor employers are confined to on-site devices or networks. Resources that could have been dedicated to on-site monitoring, repair, and maintenance of infrastructure are allocated to other projects. Communication between departments and time management have also been achieved after the implementation of Oracle HCM.

The use of analytics to measure business success

Evaluating business performance helps establish whether the business has met its target within a predetermined time frame. Through Oracle HCM, AEO has been able to refine their internal processes to achieve customer satisfaction and financial gain. Through Oracle Fusion HCM, the firm has been able to identify and fill skill-gaps in their workforce. This has resulted in improved productivity.

Access to global capabilities

Global exposure is a challenge that has plagued most e-commerce enterprises today. Through the implementation of Oracle HCM, AEO has taken advantage of its ability to manage over 200 locations in more than 25 languages. This, along with their omni-channel integration has led to increased online traffic from across the globe.

Continuous Oracle updates

Oracle makes use of such tools as the BI Tool Migration to deliver updates that lead to improved functionality. As other businesses grapple with the amended local, federal or state laws, AEO does not have to deal with such as Oracle’s updates are fully compliant. The organization is also able to easily implement internal changes as Oracle HCM solutions are easily configurable.

Oracle has provided AEO with fast and easy insights across multiple applications, platforms, as well as their infrastructure. One of its most prominent features is the reporting capability through HCM fusion reports. This draws data from multiple sources and presents it interactively, allowing users to analyze, draw insights and make informed business decisions.

HCM In A Global Market

In this period of strong globalization pressures and increased competitiveness, it is paramount for individual organizations to adopt measures that efficiently use their available resources. We have spent years aiding our clients through the extensive use of BI tool migration and analytics. Contact the team at DataTerrain to see how to propel your organization into the global market with cloud-based BI tools and report conversion.